Amway Conference
Encore Event Technologies
260 TABLES. ONE HARVEST. A FEAST FOR THE EYES AT MELBOURNE SHOWGROUNDS.
THE VENUE
Melbourne Showgrounds
THE CLIENT
Encore Event Technologies
THE FEELS
Inspired by the abundance of a golden harvest and the theatre of a renaissance banquet.
THE TEAM
When Encore Event Technologies brought us the Amway Conference, they brought us scale. Guests flying in from every corner of the world, hotels across Melbourne booked out, and 260 tables waiting at Melbourne Showgrounds for something worth travelling for. No pressure then. We said watch this.
You cannot style 260 tables with subtlety. So we went abundant. Every single centrepiece was a sculptural composition of fresh and artificial fruits, vegetables and blooms, piled high with grapes, artichokes, pomegranates and citrus in every colour going. Deep plums against golden pears, crimson anthuriums reaching through the fruit, gold leaf catching the light. Every table its own still life painting, and none of them the same.
Then came the showstopper. The head table stretched 19 metres, and we dressed every single one of them end to end with a runner of fresh fruits and vegetables. Full of colour, texture and personality, cascading down the table like the land itself had been invited to dinner. Guests walked in and stopped mid conversation. That is the moment we style for.
This is BIG DECOR ENERGY. Not decorating a room, but feeding it. Taking produce, the oldest luxury on earth, and turning it into sculpture at a scale Melbourne rarely sees.
To our client Encore Event Technologies, thank you for trusting us with a conference of this magnitude. You brought the vision and the world’s guests, we brought the harvest, and Melbourne Showgrounds gave us the canvas.
260 tables, 19 metres of abundance, one unforgettable feast for the eyes. If your next event deserves styling with this much appetite, you know where to find us.